Like the all-encompassing Kalpavriksha tree that inspires our brand, the NJ.Group was founded to fulfil the wishes of the hospitality industry, retailers and customers - to make service simpler, smarter and experience-driven.

With deep roots in digital innovation and an approach that puts people at the heart of every decision, we seamlessly blend one-of-a-kind creativity and game-changing technology to solve the industry’s most complex service challenges. Our perceptive people and proven expertise are here to keep you one step ahead too. We give you the tools, knowledge and resources to seize opportunities today and adapt to the world of tomorrow. So, your brand stays revolutionary and your customers enjoy an experience that is never anything less than extraordinary.